Most teams don’t realize how much time they spend writing until they’re buried in it—drafting emails, documenting internal updates, summarizing reports… it all adds up. And while business software has come a long way in automating data and workflows, writing content has mostly stayed manual.
That’s starting to change. NetSuite recently rolled out a generative AI feature designed to help users create business content directly within the platform. From composing emails to summarizing notes, it’s meant to take care of the repetitive writing so teams can focus on the work that actually needs their attention.
In this article, we’ll take a closer look at what this new feature does, where it shows up inside NetSuite, and how it can make day-to-day communication a little faster—and a lot less frustrating.
What Is NetSuite’s New Generative AI Feature?
Overview of the AI-Powered Content Tool
Basically, NetSuite’s new AI feature is like having a writing buddy built into the system. Instead of sitting down with a blank page, it helps you kickstart things by suggesting drafts for emails, reports, or product descriptions. It’s not about writing everything for you but giving you a head start so you don’t waste time on the boring parts.
What’s neat is that it’s not pulling stuff out of thin air—it uses your own data inside NetSuite to come up with content that actually fits your business. So the suggestions feel relevant and accurate, not generic or off-topic.
See also: Innovative Techniques for Optimal Organization and Accessibility
Where This Feature Appears in the NetSuite Interface
You won’t have to hunt around for this feature; it’s right where you need it. Whether you’re in the CRM handling customer messages or working on internal documents, the AI tool is available to help out. That means you stay in one place, doing your usual tasks, and get some smart writing help without switching apps or tools.
Key Benefits for Business Content Creation
Honestly, writing business stuff can be a drag sometimes — especially when you have to do the same things over and over. This new AI feature in NetSuite tries to make that easier, and it actually does a pretty good job. Here’s what I like about it.
Speeds Up Routine Communication
You know how much time disappears when you’re drafting emails or reports that sound almost the same every time? It’s way more than you think. This tool throws out a rough draft to get you started, so you don’t have to waste time thinking of every sentence. It’s not perfect, but it saves enough time to make a difference. You tweak the draft instead of writing it from zero — which feels like a win.
Maintains Tone and Branding Across Teams
One thing we’ve noticed is how different people can write totally different messages, even if it’s from the same company. That’s confusing for customers and makes things look sloppy. This feature tries to keep everything sounding like it’s from the same place — like it’s got your company’s “voice.” It’s subtle, but it helps keep things professional without needing someone to check every message.
Reduces Manual Writing Errors and Rewrites
No one enjoys proofreading and rewriting stuff. This AI pulls information from your company data, so it usually gets the facts right. That means fewer mistakes and less time spent fixing awkward wording. It doesn’t get everything right every time, but it definitely cuts down the back-and-forth.
Practical Use Cases Inside NetSuite
So, where exactly can you find this AI helping out in NetSuite? It’s actually tucked into several spots that folks use every day, making it super handy without being in the way.
Customer Emails and Follow-Ups
If you’ve ever spent way too long drafting emails to customers—whether it’s checking in, answering questions, or following up on orders—you’ll appreciate this. The AI helps by putting together a draft using the info already in NetSuite. You don’t have to start from zero; just read it over, tweak a couple of things, and you’re good to go. It definitely cuts down the back-and-forth and makes your day smoother.
Writing Product Descriptions and Marketing Copy
Another spot where this comes in handy is when you’re dealing with product descriptions or marketing text. Writing product descriptions from scratch can be tough. This tool gives you a basic draft in your usual style, so you don’t have to start with a blank page. It’s there to help, not to take over your ideas.
Internal Reports and Notes
When you need to write quick reports or notes for your team, this tool can really speed things up. It pulls info from what’s already in the system and helps you put together summaries without starting from zero. It’s kind of like having someone who’s good with words helping out without getting in the way.
How Businesses Can Maximize This AI Feature
NetSuite’s AI is best when you think of it as a helper, not a replacement. Make sure to be clear about what you want, keep your data up to date, and always give the output a good read to make sure it sounds like your own voice.
Getting your team comfortable with using it makes a big difference too. If your business wants to explore creating custom AI solutions beyond NetSuite’s built-in tools, checking out generative AI development services might be worth considering.
Final Thoughts
NetSuite’s new AI tool can really help cut down the time spent writing business stuff. It’s not going to replace you, but it gives you a jump start so you’re not stuck staring at a blank page.
Just remember, it’s best to double-check what it writes and make sure it sounds like you. When your team gets used to using it, it can make things a lot easier.
If you want something more custom, there are folks out there who specialize in building AI tools made just for businesses like yours.
